Google Images and Google Videos
Getting a website to the top of a Google search is difficult,
however, a person searching for "liposuction" is likely to explore videos and images in addition to traditional search results. Here's why:
1. High Visual Interest
Liposuction is a cosmetic procedure, meaning potential patients are often concerned about before-and-after results and how the procedure is performed. This makes Google Images and Videos highly relevant to their research.
2. Common User Intent
People searching for "liposuction" generally fall into these categories:
- Curious individuals – Want to see what liposuction actually looks like (images, videos).
- Potential patients – Interested in results, recovery, and the procedure itself (before-and-after images, procedural videos).
- Researchers & professionals – Want to understand medical techniques, advancements (videos of procedures, expert explanations).
3. Breakdown of Engagement Likelihood- Google Images: Very likely (People want to see before-and-after photos, body transformation examples).
- Google Videos: Likely (Those wanting deeper understanding may watch surgeon explanations, procedure footage, and patient testimonials).
- Google Search Results (Text-Based): Baseline (Users start here and may branch off to images/videos).
4. Supporting Evidence- Google Search UX Encourages It: Google often displays image carousels and video snippets within search results, making it easy for users to click.
- YouTube Search Trends: Cosmetic surgery procedures often have high engagement on YouTube, showing strong video interest.
- SEO & PPC Trends: Many plastic surgery clinics optimize for images and videos because they know users look for them.
Final Takeaway A person searching for liposuction is
very likely to click on images and
quite likely to open videos, especially if they are serious about considering the procedure. If you're creating content for lead generation,
strong visual content (high-quality before-and-after images and explainer videos) will likely drive more engagement and conversions.